Our Story

Founders Ivan and Christine

Hi, we're Ivan and Christine. Our families have been in the fashion business for three generations, manufacturing fabrics and apparel for fashion brands big and small. Watching this lifecycle get shorter and dirtier over the past decade, we realised the urgent need for a more harmonious approach to what we make and wear. 

Seeing a dire lack of authentically sustainable options in fashion, we finally decided to leverage our heritage and expertise into our own womenswear brand. Stylish, well-made, comfortable and sustainable - our mission is to make fashion that’s better for both your closet and our planet.