This summer, we are proud to partner with Plastic Bank to keep plastic bottles out of the ocean with every Tove & Libra item sold.
There are so many reasons we can all get behind keeping beaches and seas clean. Many of us may be looking forward to summer relaxation along pristine coastlines. Besides, a healthy marine ecosystem supports global climate regulation, biodiversity, and food security. Protecting our waters ensures a thriving natural environment for generations to come.
We were impressed by Plastic Bank's innovative solution to stop plastic pollution before it reaches the ocean. Plastic Bank incentivizes coastal communities to intercept and collect ocean-bound plastic waste, in exchange for cash, digital tokens, or benefits like health insurance and school tuition. It runs on a blockchain-secured platform that certifies every transaction, from collection to processing. Every kilogram of discarded plastic collected from beaches and riverbanks is collected, weighed, and logged by a registered community member.
Each Tove & Libra item that you purchase will help to sponsor the removal of one plastic bottle from reaching the sea (so three items = 3 bottles!). We hope you'll join us in supporting Plastic Bank's innovative platform to keep our beaches and oceans clean!
